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Black Friday and promo-driven discovery: how 2025 Mac/iOS apps use promos to boost launches

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Mac and IOS apps Black Friday

Black Friday isn’t just about discounts—promo-driven launches are reshaping how Mac and iOS apps surface to new users. This year’s offers push discovery, pricing, and which features apps spotlight first.

Promo round-up:

TranscribeX 2.0 for macOS drops with a Black Friday 70% OFF. The offline local transcription app touts a new UI, 20× faster speed, 100% on-device processing, YouTube downloads, and diarisation, plus a Pro version via Gumroad using code 4OH6Y0D [1].

Lenglio’s Black Friday sale slashes the price to a one-time purchase of $14.99 (75% off). The app markets on-device reading, with a free-to-try option before committing [2].

Community Black Friday deals list: A crowd-sourced push for Mac app promos, with developers encouraged to submit offers to apps.deals for 2025 [3].

VitalLens just kicked off a major update with an IAP drop that’s “FREE for 24 Hours” to celebrate, turning the $7.99 Remove Ads option into a lifetime ad-free promo for a day [4].

Night Vision App: The basic features are now completely free, while pro features still require a one-time purchase. This shift makes it easier to try LiDAR-powered night vision on iPhone [5].

Closing thought: promos are becoming a core part of launch momentum and pricing strategy, not an afterthought. Watch how developers balance free access with paid upgrades as 2025 winds down.

References

[1]
Reddit

TranscribeX 2.0 for macOS – Local AI transcription [Black Friday 70% OFF]

TranscribeX 2.0 debuts offline macOS transcription, competes with MacWhisper, emphasizes privacy, speed; users discuss features and model formats.

View source
[2]
Reddit

Learn to read a new language with Lenglio [Black Friday Sale!]

Promotes Lenglio iOS reading app; on-device processing; track words; free trial; subscription or one-time purchase; Black Friday sale.

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[3]
Reddit

List of Mac apps offering Black Friday Deal in 2025

Mac apps Black Friday deals list; seeking devs; user recommendations; ongoing discussion of BF discounts across macOS apps this year.

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[4]
Reddit

🚀 [IAP $7.99 -> FREE] My iOS App VitalLens Just Got a Major Update! Measures HR & RR with your Camera + Lifetime Ad-Free FREE for 24 Hours!

Announcement of VitalLens iOS update; free core app with ad removal promo; privacy debate and data concerns in comments online.

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[5]
Reddit

🎉 Big news! The basic features of Night Vision App are now completely free!

Night Vision App now offers free basic features; pro features require purchase; iOS 26 LiDAR-based night vision on iPhone.

View source

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